Big 12 Distributes $36.5 Million to Schools for 2017-18 School Year

What’s that I keep hearing everyone saying about the Big 12 having an unsustainable future? Not only is it seemingly sustainable into the next decade, but it’s kind of currently thriving. The latest representation we have of that is the nearly $36.5 million the conference dished out to its schools on Friday, not including third tier revenue.

This stems from the $371 million the conference generated over the last fiscal